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Brand overhaul for well-known St Andrews business KK Electrics
We have been working with well-known St Andrews electrical appliance shop, KK Electrics. They wanted to evolve their branding to reflect new products and services. The overarching brand was shortened to KK to reflect the many changes in the business which now includes kitchen and bathroom design, energy solutions and property management.
The new brand is elegant and understated reflecting the quality of the products and services. The brand has been rolled out on stationery, shop signage, clothing, exhibitions and vehicles. It has received a very favourable reception from other local traders and customers.
Before and after photographs of the KK shop front in South Street, St Andrews
New identity for Irish emergency care training company
Throughout the summer we have been working with a new Irish emergency care training company to develop their branding. The design takes inspiration from the symbol The Star of Life, which is particularly well known in the medical sector.
As well as preparing artwork for their stationery we also worked with local website developers OnCreative to produce a new website where clients can book onto training courses. We also assisted in setting up social media platforms.
Inspiring Women and the Dundee Burgess Charity
This month I have been collaborating once again with photographer Louise Beattie but this time I felt like the client! I worked with Louise to design her logo and business stationery when she launched her business. Louise has been developing a blog featuring “Inspiring Women” and showcasing some of her excellent photography.
I was honoured to be invited to become a trustee of the Dundee Burgess Charity.
The Burgesses are expected to promote civic pride and support charitable activities to benefit the city and its residents. Our committee meets monthly with the Lord Provost. www.dundeeburgess.org.uk
I am also delighted to be working with Sandra Burke, the new Chief Executive of Dundee and Angus Chamber of Commerce. I am in the process of designing a folder which will be used for new member packs and conferences.
Vivomotion and the Highland Reserve Forces and Cadets Association
Over the last couple of months I have been working with Mhairi Towler of Vivomotion. Mhairi, who has a background in science, saw a gap in the market and decided to retrain as a 3D animator. Her innovative business provides an essential service to the science sector allowing scientists to visually explain complicated cell or drug structures.
We began our work together by producing a series of postcards to showcase her work at the BioDundee conference. Following this we went on to develop her new website which will feature still images alongside video show reels of her work.
May also saw the completion, for the second year in succession, of the Annual Report for the Highland Reserve Forces and Cadets Association. Chief Executive Col Miller was so impressed with the work produced he has gone on to refer my business to his colleagues in the Argyll Sutherland Highlanders. I very much look forward to working with them on their corporate events brochure - watch this space!
The Women’s Business and Enterprise Conference
It was a real pleasure to work with Fiona Fraser from Women’s Enterprise Scotland and the committee from the Association of Scottish Businesswomen on the design requirements for the inaugural Women’s Business and Enterprise Conference.
The Malting House Graphic Design Studio supported the conference by designing the branding, promotional material, banner stands and a 40 page programme. Two hundred businesswomen from throughout Scotland are expected to attend the event next month.
Women Ahead Business Awards Dinner
It was a great honour and privilege to host the 2013 Women Ahead Business Awards at the Apex Hotel on Saturday 9th March. I welcomed a full house of 270 guests including Dundee’s Lord Provost Bob Duncan and MSP Jenny Marra. The photograph shows winners and finalists along with committee members and our VIP guests. We had a fantastic night where we showcased the very best talent from Dundee and Angus, rewarding enterprise, creativity, extraordinary contribution, skill and vision. Celebrations went on late into the night with the final guests leaving at 2.30am!
Following our AGM held later in the month I was humbled to present a donation of £9000
to local charity Alternatives (Dundee Crisis Pregnancy Trust) representing funds raised throughout the year and proceeds from the auction and raffle at the dinner.
New year and new clients
January often marks the start of a new season for lots of people, and it was a great pleasure to work alongside Angela Campbell as she launched her new accountancy business.
I produced a unique logo for Angela along with business cards and letterheads to ensure
her business got off to a great start.
The application period for the Women Ahead Business Awards closed at the end of January with a record number of 40 pre-applications. 24 applicants completed the submission documents and will go forward for interviews during February with an independent panel
of judges. Momentum for the awards dinner is really picking up and we are seeing great support from the local business community.